Privacy policy

General information

The protection of your personal data is of particular concern to us. With this privacy policy, we provide you with an overview of how CMC Center Management GmbH / KaufPark Dresden-Nickern (hereinafter referred to as „we“), as the responsible party in accordance with the applicable data protection laws, processes your personal data.


Your personal data will be treated confidentially and in accordance with the statutory data protection regulations and this data protection declaration. As a rule, you can make full use of our website without providing any personal data. Insofar as personal data is collected on our pages, this is always done, as far as possible, on a voluntary basis.

Data collection and processing on this website

We collect personal data from you when you provide it to us. This may be, for example, data that you enter in the contact form on this website, such as your name or e-mail address. We use this data to answer your inquiry and do not pass the data on to third parties without your consent. The data processing is based on your consent or our legitimate interests in processing your request in accordance with Art. 6 par. 1 p. 1 lit. a or f of the General Data Protection Regulation („GDPR“).
In addition, we collect data via our IT systems when you visit our website. This data is collected automatically as soon as you visit the website. Some of the data is collected to ensure error-free provision of the website. Other data may be used to analyze your user behavior. We process this data either on the basis of your consent or on the basis of our legitimate interests in an efficient and secure provision of this website in accordance with Art. 6 par. 1 p. 1 lit. a or f GDPR. Your data will not be passed on to third parties without your express consent, for example for advertising purposes.

Server log files

Every time you access our website, your browser automatically sends certain information to the server of the website to enable communication between your browser and the server. This information is stored in so-called log files, which your browser automatically transmits to us. This is for example information about
• the type and version of browser you are using,
• the operating system you are using
• the website from which you came to the current page,
• the host name (IP address) of the accessing computer, and
• the time of the server request.
This data cannot be assigned to specific persons. This data is not merged with other data sources. Subject to any statutory retention obligations, we delete or anonymize your IP address after you leave the website, unless otherwise stated in this privacy policy and unless this is legally permissible.
In addition, we use the information transmitted by your browser to our servers in anonymous form – i.e. without it being possible to draw any conclusions about you – to analyze and improve our services. In this way, we can, for example discover possible errors or determine on which days and at what times our website is particularly heavily used.

Recipients of the data

We may engage third parties to perform certain services for us as processor, in connection with which the third party may gain access to your personal data. This includes, in particular, services in the IT, e-mail, website and marketing areas. The service providers used are contractually obligated to us to take appropriate technical and organizational security measures to protect the personal data processed and to process it only in accordance with our instructions.

Other recipients

In addition, we may disclose your personal data to law enforcement and other authorities, legal advisors or other third parties as necessary in accordance with applicable data protection law. The legal basis for this can be found in the necessity of the data transfer for compliance with legal obligations (Art. 6 par. 1 p. 1 lit. c) GDPR) to which we are subject, as well as in our legitimate interests (Art. 6 par. 1 p. 1 lit. f) GDPR), such as the exercise or defense of legal claims.

Data transfer to third countries

Your personal data may be transferred to recipients in third countries outside the European Economic Area (EEA) that do not ensure an adequate level of data protection, such as the United States. Recipients in the U.S. may be certified under the EU-U.S. Privacy Shield and thus ensure an adequate level of data protection from the perspective of EU data protection law. For example, data transfers to Google are made on the basis of the EU-U.S. Privacy Shield. To the extent that we transfer your personal data to third parties in countries that do not offer an adequate level of data protection from the perspective of EU data protection law, we base the transfer on appropriate safeguards such as the standard contractual clauses adopted by the European Commission. You may request a copy of the appropriate suitable safeguards by contacting us using the contact information provided at the end of this Privacy Policy. Access is limited to recipients who need the data in question to perform their tasks.

Storage period of your data, criteria for storage period

Your personal data will be retained for as long as necessary for the purposes of the respective data processing operations. When we no longer need your personal data for the relevant purposes, we will delete it from our systems and records or completely anonymize it so that you can no longer be identified. We will not delete or completely anonymize your personal data if and for as long as we need to retain the data in order to fulfill legal or official obligations, e.g. legal retention obligations that may arise from the German Commercial Code or the German Fiscal Code, among other things, which provide for retention periods of six to ten years, or if we need the data to preserve evidence within the statute of limitations, which is usually three years but may be up to 30 years in individual cases.

Your rights as a data subject and how to exercise them

If you have declared your consent to the processing of your personal data, you can revoke this at any time with effect for the future. Such revocation will not affect the lawfulness of the processing prior to the revocation of consent. If you object, we will no longer process your personal data unless another (legal) basis allows this. However, if a revocation is made and there is no other legal basis, we must delete the personal data without undue delay (Art. 17 par. 2 lit. b) GDPR).
According to applicable data protection law, you as the data subject have the right to information (Art. 15 GDPR), the right to rectification (Art. 16 GDPR), the right to erasure (Art. 17 GDPR), the right to restriction of processing (Art. 18 GDPR) and the right to data portability (Art. 20 GDPR). The right of access as well as the right of erasure may be limited under certain circumstances according to national provisions of the applicable data protection law. In addition, you have the right to lodge a complaint with a data protection authority (Art. 77 GDPR).
In certain circumstances, you have the right to object at any time, on grounds relating to your particular situation, to the processing of personal data concerning you, which is based on our legitimate interests (Art. 6 par. 1 lit. f) GDPR) to object (Art. 21 par. 1 GDPR). In addition, if your personal data is processed for the purpose of direct marketing, you have the right to object at any time to the processing of personal data concerning you for such purposes, insofar as it is related to such direct marketing (Art. 21 par. 2 GDPR). In this case, we will no longer process your personal data for these purposes.
To exercise your rights and any revocations, please send them to the following address: Werbegemeinschaft Stern-Center Sindelfingen GbR, Mercedesstraße 12, 71063 Sindelfingen, c/o Multi Germany GmbH.

SSL or TLS encryption

For security reasons and to protect the transmission of confidential content, such as orders or requests that you send to us as site operator, this site uses SSL or TLS encryption You can recognize an encrypted connection by the fact that the address line of the browser changes from “http://” to “https://” and by the lock symbol in your browser line.
If SSL or TLS encryption is activated, the data you transmit to us cannot be read by third parties.
However, we would like to point out that data transmission on the Internet can have security gaps A complete protection of data against access by third parties is not possible.

Use of plugins

Facebook Pixel
With your consent, the so-called „Facebook-Pixel“ of the social network Facebook, which is operated by Facebook Inc., 1 Hacker Way, Menlo Park, CA 94025, USA, or if you are a resident of the EU, Facebook Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland („Facebook“), is used within this website for the purpose of analyzing, optimizing and economically operating our online offer.
Facebook is certified under the Privacy Shield agreement and thereby offers a guarantee of compliance with European data protection law ( ).

With the help of the Facebook pixel, it is possible for Facebook, on the one hand, to determine the visitors to our online offer as a target group for the display of advertisements (so-called „Facebook-Ads“). Accordingly, we use the Facebook pixel to display the Facebook ads placed by us only to those Facebook users who have also shown an interest in our online offer or who have certain characteristics (e.g. interests in certain topics or products determined on the basis of the websites visited) that we transmit to Facebook (so-called „Custom Audiences“). With the help of the Facebook pixel, we also want to ensure that our Facebook ads correspond to the potential interest of users and do not have a harassing effect. With the help of the Facebook pixel, we can further track the effectiveness of the Facebook ads for statistical and market research purposes by seeing whether users were redirected to our website after clicking on a Facebook ad (so-called „Conversion“).
The Facebook pixel is integrated by Facebook with your consent when you call up our website and can save a so-called cookie, i.e. a small file, on your device. If you subsequently log in to Facebook or visit Facebook while logged in, the visit to our online offer will be noted in your profile. The data collected about you is anonymous for us, so it does not offer us any conclusions about the identity of the user. However, the data is stored and processed by Facebook, so that a connection to the respective user profile is possible and can be used by Facebook and for its own market research and advertising purposes. If we should transmit data to Facebook for matching purposes, this data is encrypted locally in on the browser and only then sent to Facebook via a secure https connection. This is done solely for the purpose of creating a comparison with the data encrypted in the same way by Facebook.

The processing of the data by Facebook takes place within the framework of Facebook’s data usage policy. You can find detailed information on this and other issues at Specific information and details about the Facebook Pixel and how it works can also be found in Facebook’s help section:
You can object to the collection by the Facebook pixel and use of your data to display Facebook ads. To set which types of ads are displayed to you within Facebook, you can visit the page set up by Facebook and follow the instructions there on the settings for usage-based advertising: The settings are done in a platform-independent manner, which means that they are applied to all devices, such as desktop computers or mobile devices.
You can set and prevent the collection of your data by means of the Facebook pixel on our website:

Our website uses plugins from the YouTube site operated by Google. The operator of the pages is YouTube, LLC, 901 Cherry Ave., San Bruno, CA 94066, USA. A connection to the YouTube servers is automatically established when you visit one of our pages equipped with a YouTube plugin. This tells the YouTube server which of our pages you have visited.
If you are logged into your YouTube account, you enable YouTube to assign your surfing behavior directly to your personal profile. This can be prevented by logging out of your YouTube account.
For more information on the handling of user data, please refer to YouTube’s privacy policy at:


We use so-called cookies on various pages of our online offer in order to make the use of our website more comfortable and to enable the use of certain functions. Cookies are small text files that are stored on your device and saved by your browser.
Most of the cookies we use are so-called „Session Cookies“. They are automatically deleted after the end of your visit. Other cookies remain stored on your terminal device until you delete them. These cookies allow us to recognize your browser on your next visit.
You can also set your browser so that you are informed about the setting of cookies and only allow cookies in individual cases, exclude the acceptance of cookies for certain cases or in general or activate the automatic deletion of cookies when closing the browser. If cookies are deactivated, the functionality of our website may be limited.

Cookie name Type of cookie First or third Can be blocked Session or Persistent Expiration time Purpose
wordpress_sec Necessary cookies Third Session 14 days Used to check if the current visitor is a logged in user.
wordpress_logged_in Necessary cookies Third Session 14 days Used to check if the current visitor is a logged in user.

Change cookie settings

Google Analytics

If you have consented, this website uses Google Analytics, a web analytics service provided by Google Inc, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA („Google“). Google uses cookies, which are text files placed on your computer, to help the website analyze how users use the site. The information generated by the cookie about your use of the website (including your IP address) will be transmitted to and stored by Google on servers in the United States. Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity for website operators and providing other services relating to website activity and internet usage. Google may also transfer this information to third parties where required to do so by law, or where such third parties process the information on Google’s behalf. We use Google Analytics exclusively with an anonymization function, in which the IP address is shortened before transmission by Google within member states of the European Union or in other contracting states to the Agreement on the European Economic Area. Only in exceptional cases is the full IP address transmitted to Google in the USA and only shortened there. Google analyzes the information collected and sends us reports on the usage activities on our website and provides other services to us for this purpose. The IP address transmitted by your browser as part of Google Analytics will not be merged with other data from Google. In addition to blocking all cookies through your browser, you can prevent Google from processing your data by downloading and installing the browser plugin available at the following link: For more information on Google Analytics, please refer to Google’s privacy policy: The legal basis for data processing for analysis purposes is your consent pursuant to Art. 6 p. 1 lit. a GDPR.

Browser add-on to disable Google Analytics
The browser add-on for deactivating Google Analytics gives the website visitor more control over which data on websites accessed is collected by Google Analytics. The add-on tells the JavaScript (ga.js) of Google Analytics that no information about the website visit should be transmitted to Google Analytics. If you want to use this feature, download and install the add-on for your current web browser. The browser add-on to disable Google Analytics is available for Internet Explorer, Google Chrome, Mozilla Firefox Apple Safari and Opera.
Link: Browser-Add-onClick

Google – general information

You can find more information about data processing by Google in Google’s privacy policy. There you can also change your settings in the Privacy Center so that you can manage and protect your data. For more information about Google’s use of data for advertising purposes, and about setting and opting out options, please visit the following Google websites: („Google privacy overview“), („Data use by Google when you use our partners’ websites or apps“), („Data use for advertising purposes“), („Manage information Google uses to show you ads“) and („Determine which ads Google shows you“).

Google reCAPTCHA

We use „Google reCAPTCHA“ (hereinafter „reCAPTCHA“) on this website. The provider is Google Ireland Limited („Google“), Gordon House, Barrow Street, Dublin 4, Ireland. The purpose of reCAPTCHA is to verify whether data entry on this website (e.g. in a contact form) is made by a human or by an automated program. . For this purpose, reCAPTCHA analyzes the behavior of the website visitor based on various characteristics. This analysis begins automatically as soon as the website visitor enters the website. For the analysis, reCAPTCHA evaluates various information (e.g. IP address, time spent by the website visitor on the website or mouse movements made by the user). The data collected during the analysis is forwarded to Google. The reCAPTCHA analyses run entirely in the background. Website visitors are not notified that an analysis is taking place. The storage and analysis of the data is based on Art. 6 par. 1 lit. f GDPR The website operator has a legitimate interest in protecting its web offers from abusive automated spying and from SPAM. If a corresponding consent has been requested, the processing is carried out exclusively on the basis of Art. 6 par. 1 lit. 1 lit. a GDPR; the consent can be revoked at any time. For more information on Google reCAPTCHA, please refer to the Google Privacy Policy and the Google Terms of Use at the following links: and

Questions about data protection

If you have any questions about data protection or would like to exercise your rights as set out above, you can contact us as follows:

CMC Center Management GmbH
Am Rondell 1
12529 Schönefeld

Datenschutzbestimmungen zu Einsatz und Verwendung von Google Maps

Diese Website benutzt die Google Maps API, einen Kartendienst der Google Inc. („Google“), zur Darstellung einer interaktiven Karte. Durch die Nutzung von Google Maps können Informationen über Ihre Benutzung dieser Website (einschließlich Ihrer IP-Adresse) an einen Server von Google in den USA übertragen und dort gespeichert werden.

Google wird die durch Analytics & Maps gewonnenen Informationen gegebenenfalls an Dritte übertragen, sofern dies gesetzlich vorgeschrieben ist oder soweit Dritte diese Daten im Auftrag von Google verarbeiten.

Google wird in keinem Fall Ihre IP-Adresse mit anderen Daten von Google in Verbindung bringen. Trotzdem wäre es technisch möglich, dass Google aufgrund der erhaltenen Daten eine Identifizierung zumindest einzelner Nutzenden vornehmen könnte. Es wäre möglich, dass personenbezogene Daten und Persönlichkeitsprofile von Nutzern der Website von Google für andere Zwecke verarbeitet werden könnten, auf welche wir keinen Einfluss haben und haben können. Dies und die Tatsache, dass Daten in die USA übermittelt werden, ist aus datenschutzrechtlichen Gründen problematisch.

Sie haben die Möglichkeit, den Service von Google Maps auf einfache Art und Weise zu deaktivieren und somit den Datentransfer an Google zu verhindern: Deaktivieren Sie dazu JavaScript in Ihrem Browser. Wir weisen Sie jedoch darauf hin, dass Sie in diesem Fall die Kartenanzeige nicht nutzen können.

Durch die Nutzung dieser Website und das Nichtdeaktivieren der JavaScript-Funktion erklären Sie ausdrücklich in Kenntnis der datenschutzrechtlichen Problematik, dass Sie mit der Bearbeitung der über Sie erhobenen Daten durch Google in der zuvor beschriebenen Art und Weise und zu dem zuvor benannten Zweck einverstanden sind.